17 May 2023 | Newsletter

Welcome to The Fight for Fairer Funding newsletter where we share the latest in the fight for fairer funding in investment, raise awareness and provide education in line with our Mission. This newsletter from Funding Focus founder, David B. Horne, is part of the platform that sheds light on the uneven playing field that female and under-represented entrepreneurs of all genders face when it comes to raising capital for their businesses. We hope you enjoy it!

Read our latest edition below.

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Starting your business’ fundraising journey can be overwhelming. Sometimes all we need to get started is a simple list.

We have broken it down into 6 simple steps.

1. Your Head:

Chances are, you’re heading in the right direction if you’ve just taken our Fast-Track Your Funding Success Scorecard. The next step is to figure out if you’re an “equity-hoarder” or a “frugal-leader”, and then break free from any psychological demons that are standing in the way of your growth.

2. Your Business:

Taking into account your company culture, the people within it, the brand and systems & processes, each being a fundamental pillar that must be strong before embarking onwards with your adventure, have you considered the key components that must be in place before you embark on a fundraising journey?

3. Finance & Fundraising:

Too many entrepreneurs shy away from the important subject of finance, which has a critical impact on your ability to raise funds. Make sure you have a clear understanding of these subjects and can talk the language of finance.

4. Your funding options:

The earliest stages of a business are crucial in its success. This is where you need to be clear about the different options available to get funding into your company that will allow it to grow and thrive.

5. Investor types:

This is where the funding equation starts to get serious, and the amounts of money available can be substantial. It’s time to explore the similarities and differences between each type of investor, and from that you will learn the best way to prepare for and approach each of them.

6. Pitching:

Once you have everything clear in your head and you know what you’re after, it’s time to get out there and pitch. Familiarise yourself with key steps to preparing a pitch deck that has proven to be successful for entrepreneurs when raising external capital for the first time.

Looking for further insights on the key elements mentioned above? Learn more about our Xplore course here.

As always, looking forward to reading your thoughts and questions in the comments.

With love and gratitude,

David

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You may also enjoy our Hear Your Money Myths series where we answer your everyday money questions in under a minute!